Together, Closer: The Art and Science of Intimacy in Friendship, Love, and Family
$27.98

The bonds we are capable of feeling toward other people - how we know and belong to one another - provide fascinating glimpses into the intricacies of human behavior. 

Intimacy is that moment when our true identity is revealed to another, when traumas, fears, and ambitions are shared. Through the ordinary stories of eight relationships, Giovanni Frazzetto has woven an extraordinary narrative of togetherness. He shares the details of romantic partners trapped in a long cycle of attraction and rejection, a single woman who finds herself deep in a fictional relationship with a boyfriend she has invented out of frustration with her love life, and a couple absorbed in a years-long clandestine affair. But intimacy can also extend beyond romantic encounters: coping with the loss of a loved one, dealing with overbearing or emotionally distant parents, or celebrating the joys and comforts of our dearest friends. In Together, Closer, Frazzetto unravels the components of intimacy in all of these relationships, illuminating the mysteries, challenges, and pleasures of intimacy through a brilliant mix of storytelling and science.

From Bud to Boss: Secrets to a Successful Transition to Remarkable Leadership
$29.98

Practical advice for making the shift to your first leadership position. 

The number of people who will become first-time supervisors will likely grow in the next 10 years, as Baby Boomers retire. Perhaps the most challenging leadership experience anyone will face isn't one at the top, but their first promotion to leadership. They must deal with the change and uncertainty that comes with a new job, requiring new skills, and they've been promoted from peer to leader. While the audiobook addresses the needs of any manager, supervisor, or leader, it pulls from the best leadership and management thinking, and puts the focus on the difficulties that new leaders experience. 

 

  • Includes practical information for new managers who must supervise friends and former peers 
  • Authors are expert consultants who work with leaders at all levels 
  • Shows how to adopt the mindset of a leader, including: communicating change, giving feedback, coaching employees, leading productive teams, and achieving goals 

 

This much-needed audiobook can help new leaders get beyond the stress and fear to focus on becoming the most effective leader they can be - starting right now.

Elevate: The Three Disciplines of Advanced Strategic Thinking
$27.98

According to a study published in Chief Executive Magazine, the most valued skill in leaders today is strategic thinking. However, more than half of all companies say that strategic thinking is the skill their senior leaders most need to improve. Elevate provides leaders with a framework and toolkit for developing advanced strategic thinking capabilities. Unlike the majority of books that focus on strategy from a corporate perspective, Elevate gives the individual executive practical tools and techniques to help them become a truly strategic leader. The new framework that will enable leaders to finally integrate both strategy and innovation into a strategic approach that drives their profitable growth is the Three Disciplines of Advanced Strategic Thinking: 

 

  • 1. Coalesce: Fusing together insights to create an innovative business model 
  • 2. Compete: Creating a system of strategy to achieve competitive advantage 
  • 3. Champion: Leading others to think and act strategically to execute strategy 

 

Every leader desperately wants to be strategic - their career depends on it. Elevate provides the roadmap to reach the strategic leadership summit.

Head, Heart and Guts: How the World's Best Companies Develop Complete Leaders
$29.98

This audiobook reveals the three most important capabilities leaders must demonstrate today: the ability to set strategy, empathize with others, and take risks - all at the same time. In Head, Heart, and Guts, leadership experts David Dotlich, Peter Cairo, and Stephen Rhinesmith - who teach and coach CEOs and executive teams throughout the world - argue that to be successful in a complex, matrixed, fast-moving world, "whole" leaders must set strategy, develop trusting relationships with others, and consistently do the right thing based on personal values. "Partial" leaders, often the product of traditional executive programs, may be successful in the short run, but their companies lose over time. Filled with case studies of companies such as Bank of America, Johnson & Johnson, Novartis, and UBS, Head, Heart, and Guts lays out specific steps and actions for leaders who want to grow beyond their "leadership comfort zone" and an action plan for companies that want to move beyond tried-and-true leadership development in order to develop "whole" leaders throughout their leadership pipeline.

The Art of Strategic Leadership: How Leaders at All Levels Prepare Themselves, Their Teams, and Organizations for the Future
$27.98

Develop the qualities of strategic leadership and become an active contributor to the short- and long-term success of your organization. 

Today's organizations face two daunting challenges: how to create new sources of competitive advantage to sustain long-term growth, and how to engage leaders at every level of the organization so that they are more proactive and forward-looking in their area of responsibility. The Art of Strategic Leadership uses a unique approach to examine what it means to be a strategic leader. Instead of focusing on the skills, behaviors, and tools found in typical books on strategic leadership, the authors shed light on the attributes and qualities necessary to lead strategic change and help transform a business. Strategic leadership is what modern leadership is all about. Organizations expect leaders to anticipate and be proactive more than ever before. In this book, the authors draw on their vast experience working directly with leaders at all levels and use an intriguing narrative to explain this inside-out approach to understanding strategic leadership. The narrative follows the journey of how one manager discovered these critically important qualities. You will experience first-hand how these values and attributes manifest in the lives of realistic leaders, how they orchestrate long-term strategic change needed for the organization to compete and survive, and actively shape the future while delivering short-term results. 

The Art of Strategic Leadership provides the content that will help you informally assess and reflect on your own strategic leadership qualities - those that are strengths and those that indicate areas you need to develop. It will guide you as you incorporate these values and qualities into your own leadership style and become a more effective catalyst for change. This book will help you in the following ways: 

 

  • Develop a more proactive, forward-thinking approach to leadership 
  • Approach strategy from both short- and long-term perspectives 
  • Adopt the core values and principles of a strategic leader 
  • Model the qualities exhibited by powerful leaders 

 

Strategic leaders serve as powerful examples to others in the organization. Their qualities and traits spread rapidly to those around them, empowering people at every level to take a more active role in meeting the demands of the future. The Art of Strategic Leadership will help you deepen and broaden your understanding of the core qualities of strategic leadership, leaving you better equipped to lead yourself and your team to a better place and create greater value for customers, owners, and employees.

Action Coaching: How to Leverage Individual Performance for Company Success
$27.98

Chances are, if you're a manager in most any organization today, coaching has become an integral part of your responsibilities. And there's no more effective approach to coaching than Action Coaching. Developed by the authors through their work with Levi Strauss, Colgate, Bank of America, Arthur Andersen, and other leading companies, Action Coaching is the only coaching process that dramatically increases an individual's personal performance in direct correlation with established organizational goals. Here, Dotlich and Cairo share the same advice, techniques, and tools they've used to transform hundreds of managers and executives into first-rate coaches. Moreover, they clearly demonstrate how Action Coaching can be used as a strategy for achieving organizational goals by aligning personal improvement with a company's vision for the future.

Blindsided: The True Story of One Man's Crusade Against Chemical Giant DuPont for a Boy with No Eyes
$27.98

In 1996, an unprecedented decade-long courtroom battle was waged in Florida to help bring justice and hope to the family of a young boy born with no eyes after his mother was doused outside of a local u-pick farm by a chemical fungicide believed to have caused his birth defect and the birth defects of many other children. 

It was a battle that nearly everyone but attorney Jim Ferraro deemed unwinnable. After all, it involved one of the world's most powerful industrial giants. In the process it was a fight that changed the landscape of tort law forever. Before it was over, Castillo v. DuPont would go down in history as the first and one of the most important cases of its kind, setting precedent and also sparking a crucial debate over the questionable use of what is known as the "junk-science defense". 

Blindsided is a real-life David and Goliath story - a true courtroom drama for the ages.

Digital Sense: The Common Sense Approach to Effectively Blending Social Business Strategy, Marketing Technology, and Customer Experience
$27.98

Compete in the digital world with pragmatic strategies for success. 

Digital Sense provides a complete playbook for organizations seeking a more engaged customer experience strategy. By reorganizing sales and marketing to compete in today's digital-first, omni-channel environment, you gain newfound talent and knowledge from the resources already at hand. This audiobook provides two pragmatic frameworks for implementing and customizing a new marketing operating system at any size organization, with step-by-step roadmaps for optimizing your customer experience to gain a competitive advantage. The Experience Marketing Framework and the Social Business Strategy Framework break down proven methods for exceeding the expectations customers form throughout the entirety of the buying journey. Customizable for any industry, sector, or scale, these frameworks can help your organization leap to the front of the line. 

The evolution of marketing and sales demands a revolution in business strategy, but realizing the irrelevance of traditional methods doesn't necessarily mean knowing what comes next. This book shows you how to compete in today's market, with real-world frameworks for implementation. 

 

  • Optimize competitive advantage and customer experience 
  • Map strategy back to business objectives 
  • Engage customers with a pragmatic, proven marketing system 
  • Reorganize sales and marketing to fill talent and knowledge gaps 

 

Today's customer is savvy, with more options than ever before. It's critical to meet them where they are, and engagement is the cornerstone of any cohesive, effective strategy. The technological revolution has opened many doors for marketing and sales, but the key is knowing what lies behind each one - what works for your competitor may not be right for you. Digital Sensecuts through the crosstalk and confusion to give you a solid strategy for success.

Ignite: Real Leadership, Real Talk, Real Results
$24.98

Learn the authentic leadership skills that drive today's workforce to excel. 

Ignite: Real Leadership, Real Talk, Real Results is an honest guide to achieving lasting business success by becoming a more authentic leader. Leaving behind the boring and mundane, this guide cuts to the chase with a frank and forthright style to provide insight that can radically transform your business. You'll learn how your communication style may be holding you back, and how a few simple changes can inspire your team, engage your customers, and remind you just how effective you can be. Storytelling is a powerful business tool, and this audiobook shows how to find your own stories and dig deep to learn what's driving your leadership and motivating your diverse workforce. You'll successfully navigate the uncertain terrain brought about by mixed generational expectations, evolving technology, and a rapidly shifting culture as you learn to respond and adapt to become a more effective leader. 

Communication is everything, and leaders are expected to be "on message" at all times. Today's workers want to know the "why" behind the "what", and this guide shows you how to tailor your message and your entire communication style to have the biggest impact. 

 

  • Cut through the "boring" and "bull" and be real 
  • Communicate with impact across all platforms 
  • Ignite your teams, your customers, and yourself 
  • Level up, step out, and discover what you stand for 

 

The rapid rise of technology and social media has resulted in "information fatigue", and most leaders respond by communicating in logic and data. This approach has little impact on the shifting workforce demographics, and each new generation brings higher expectations from their employers and leaders. Ignite shows you how to exceed those expectations and become the authentic leader that drives today's business success.

Predictive Marketing: Easy Ways Every Marketer Can Use Customer Analytics and Big Data
$27.98

Make personalized marketing a reality with this practical guide to predictive analytics. 

Predictive Marketing is a predictive analytics primer for organizations large and small, offering practical tips and actionable strategies for implementing more personalized marketing immediately. The marketing paradigm is changing, and this book provides a blueprint for navigating the transition from creative- to data-driven marketing, from one-size-fits-all to one-on-one, and from marketing campaigns to real-time customer experiences. You'll learn how to use machine-learning technologies to improve customer acquisition and customer growth, and how to identify and re-engage at-risk or lapsed customers by implementing an easy, automated approach to predictive analytics. Much more than just theory and testament to the power of personalized marketing, this audiobook focuses on action, helping you understand and actually begin using this revolutionary approach to the customer experience. 

Predictive analytics can finally make personalized marketing a reality. For the first time, predictive marketing is accessible to all marketers, not just those at large corporations - in fact, many smaller organizations are leapfrogging their larger counterparts with innovative programs. This audiobook shows you how to bring predictive analytics to your organization, with actionable guidance that get you started today. 

 

  • Implement predictive marketing at any size organization 
  • Deliver a more personalized marketing experience 
  • Automate predictive analytics with machine learning technology 
  • Base marketing decisions on concrete data rather than unproven ideas 

 

Marketers have long been talking about delivering personalized experiences across channels. All marketers want to deliver happiness, but most still employ a one-size-fits-all approach. Predictive Marketing provides the information and insight you need to lift your organization out of the campaign rut and into the rarefied atmosphere of a truly personalized customer experience.

The Responsible Business: Reimagining Sustainability and Success
$34.98

"When most people think of corporate responsibility, they are focusing on a business's effect on and relationship to stakeholders. A responsible business sees stakeholders as full partners and meaningful instruments for the evolution of healthier communities and more successful businesses." (From the introduction) 

The Responsible Business offers a new and strategic approach to doing business that holistically integrates responsibility into all aspects of an organization, allowing for returns at every level, business and social. This book goes beyond the often well-intentioned but limited attempts at sustainability to present a framework that allows organizations to bring responsibility into everything they do and reimagine success. From innovation, product development, and production processes to business management, strategic planning, and shareholder development, the author shows how being a responsible business is a practical skill that can be applied day-to-day at every level of the business. 

No longer just the role of a department or the job of CSR professionals, successful responsibility and business efforts start at the business level, are then taken to the corporate level, and are finally applied throughout the organization. The Responsible Business outlines a framework for building a responsibility and consciousness infrastructure that applies a living systems view to the business and inspires all of its stakeholders, including shareholders. 

Throughout the audiobook, Sanford demonstrates how to make responsibility integral to all aspects of a business as an engine for innovation, profitability, and purpose.

Execution Excellence: Making Strategy Work Using the Balanced Scorecard
$27.98

Execution Excellence is the practitioner's guide to real-world implementation. Designed by a Balanced Scorecard (BSC) thought leader with 30 years of experience and over 300 global implementations under his belt across a range of industry sectors, this guide gives you a hands-on framework for putting the BSC methodology into action. Clear, and concise, this audiobook skips the theoretical exposition to get right to the point - how can companies use BSC to effectively deploy strategy and drive individual and enterprise performance? You'll find the answers here. 

The discussion outlines the ways in which firms commonly fail in implementing BSC. These failures can be traced back to common design and implementation flaws: making the process too complicated and focusing on the BSC process rather than the outcome. The discussion will also cover design optimization across a range of key industry sectors. You'll gain expert insight into avoiding these missteps and the practical tools and perspective you need to implement BSC correctly the first time. 

While the Balanced Scorecard framework is widely accepted and praised, about half of firms that implement it fail to realize the full benefits. The fault lies not with the framework, but with the design, and more importantly - execution. This book gives you the information and tools you need to adopt BSC successfully. 

 

  • Design a BSC that truly and simply reflects your strategy 
  • Customize the BSC to reflect your industry's uniqueness 
  • Define clear measurements and ownership that suit your strategy 
  • Develop a framework for efficient data collection and reporting 
  • Implement effective reviews to keep your business on track 
  • Use your Balanced Scorecard data to close performance gaps 

 

Developed in the early 1990s, the Balanced Scorecard framework has been recognized as one of the most seminal business ideas in the last 75 years. Thousands of companies around the world use BSC to create and maintain a performance-oriented enterprise, yet just as many try and fail. Execution Excellence shows you what you need to know and do to become a BSC success story.

Leading Change: Overcoming the Ideology of Comfort and the Tyranny of Custom
$29.98

In Leading Change, James O'Toole argues that outdated Machiavellian dictates of situational leadership are ultimately ineffective - and demonstrates instead that successful leadership is rooted in high moral purpose and consistent respect for followers.

The Mushin Way to Peak Performance: The Path to Productivity, Balance, and Success
$27.98

Follow your own nature to achieve clarity, power, and success. 

The Mushin Way teaches tools and techniques to help you reach peak performance and transform your business and personal life. Regardless of what we want to achieve in business or in life, transformation can be difficult and we tend to be our own worst enemies. We hold ourselves back without even realizing what we are capable of. In this audiobook, you'll learn how to break through the cycle of stress and setbacks to act with clarity, purpose, and direction - achieving peak performance and transformation along the way. You'll look deep inside to discover the natural leadership abilities lying dormant within you. You'll wake them up, make them stronger, and learn to draw on the strengths of those around you instead of muscling through with brute force. You'll discover how making the right choice is an empowering act, and develop the strength and confidence to stop hesitating at every crossroad. With pragmatic advice and wisdom drawn from the guiding principles of the Japanese martial art of aikido, you'll find your inner warrior and learn that even the most challenging battles can be won - or may not even need to be fought. 

When you set your sights high, peak performance can feel like a constant uphill battle fraught with failures and disappointments. What if success was more like a transformational river current that carries you along to your goal? This audiobook shows you how to come down off the hill into the refreshing waters of mindfulness to begin your journey to the top. 

 

  • Develop laser-like focus, even in high-stress environments 
  • Identify and develop your own innate leadership qualities 
  • Turn setbacks into opportunities and defeat into victory 
  • Achieve much more than ever before, with far less effort 

 

Eastern philosophy teaches us to work in harmony with our own nature instead of fighting ourselves every step of the way. The Mushin Way shows you just where your inner strengths lie, and how to leverage them for success.

Unusually Excellent: The Necessary Nine Skills Required for the Practice of Great Leadership
$27.98

Master the fundamentals of leadership - at every stage in your career. 

Often, when leaders experience trouble, they look to blame an outside source or expect a small tweak to right their ship. But many times they've actually lost their grip on the very basic foundation of leadership. The business environment may change, but no management trend can displace the core laws, proven over centuries, of excellent leadership. Unusually Excellent is an essential resource for leaders that brings these fundamentals together in a new and comprehensive way. This audiobook will help leaders at any level keep their focus on the bedrock principles that will make them extraordinary. 

 

  • Thoroughly practical, day-to-day primer for achieving and maintaining their highest level of leadership, for today and for a lifetime 
  • The author's Harvard Business Review articles are among the most highly read in the magazine's history 
  • Written for all leaders who need to develop and renew their leadership skills 

 

Using a sports analogy, the author breaks the work of leaders into three parts: pregame: a matter of character; game day: a matter of competence; and postgame: a matter of consequence.

Co-Create: How Your Business Will Profit from Innovative and Strategic Collaboration
$29.98

What if your customers had a vested interest in guiding your company toward greater success? What if your employees had a personal as well as professional commitment to elevating your organization? Imagine how different your results would be if investors, vendors, and even analysts treasured the relationships they have built with you. 

Most important...is your company capable of setting aside a bit of its own self-interest to become part of dramatically more rewarding collaborative effort? That's the provocative and ultimately earthshaking question David Nour poses. He argues that co-creation is a transformational journey that naturally leads to growth and evolution...because it gives birth to shared interests that dwarf anything that existed previously. 

In Co-Create, David Nour makes the case that co-creation leads to Market GravityTM, a force that attracts stakeholders to your business because they recognize that many others have also united their interests with yours. It's the sense - backed by tangible metrics - that this is bigger than any of us imagined...except that you imagined precisely such an outcome. That's the power of co-creation.

Selfish, Scared and Stupid: Stop Fighting Human Nature and Increase Your Performance, Engagement and Influence
$27.98

If you want to succeed...prepare for failure! 

Why is change so difficult? Why are leaders experiencing unprecedented levels of disengagement? Why are sales people falling so short of their targets? 

And, perhaps most importantly, why is it that so many seemingly sound businesses and worthy causes falter, relegating exciting new ideas to the scrap heap? 

After years of having motivational smoke blown up our collective backsides, we've started to act as if we are all generous, bold, and intelligent - all of the time! We've designed our organizations, teams, systems, products, relationships, and lives so we can succeed only under ideal 'laboratory' conditions. Anything less than perfection often means catastrophe. The problem is that's not how human beings work at all. 

Behavioral strategists Dan Gregory and Kieran Flanagan argue that if you want to increase your chances of success in business and life, you should design for reality. Offering real-world strategies with a healthy dose of wit and charm, Selfish, Scared & Stupid will help you design for success by aligning with natural human behaviors: selfishness, fear, and stupidity.

Team Turnarounds: A Playbook for Transforming Underperforming Teams
$27.98

How any manager can turn a struggling team into business champs. 

In today's uncertain economic environment, teams are asked to do more with less. With resources stretched thin, turning around a struggling team has never been harder, and managers must work to identify and maximize whatever potential strengths a team already has. As sports fans already know, behind every great underdog story is a leader who roots out the competitive advantage that will propel the team to victory. 

In Team Turnarounds, Joe Frontiera and Dan Leidl share how this fine art of the turnaround really works, from how to inspire the team to the actual tools for change. Through interviews with team managers and turnaround masters in the NFL, MLB, and the NCAA as well as managers at top global firms who have successfully reversed their fortunes, they show the six steps every team takes to make a 180 in their performance. 

 

  • Presents a six-step model for turnarounds in any organization, based on the authors' extensive research with owners and general managers of sport franchises in the MLB, NFL, and NBA 
  • Features firsthand accounts of sport turnarounds, from the legendary worst-to-first story of Bill Polian and the Indianapolis Colts to Jeffrey Lurie's efforts to transform the Philadelphia Eagles 
  • Offers behind-the-scenes accounts of effective turnarounds at major organizations like Domino's Pizza, Juniper Networks, iContact, and the Broadway play Spider-Man: Turn Off the Dark 

 

No matter how bad the circumstances, how awful the performance, or how far shares have plummeted, Team Turnarounds shows how any organization can make the climb back up to the top.

The Discussion Book: 50 Great Ways to Get People Talking
$24.98

Build teams, make better decisions, energize groups, and think out of the box. 

Do you need a resource that you can pull out of your pocket to liven up meetings, trainings, professional development, and teaching? The 50 easily applied techniques in this timely manual spur creativity, stimulate energy, keep groups focused, and increase participation. Whether you're teaching classes, facilitating employee training, leading organizational or community meetings, furthering staff and professional development, guiding town halls, or working with congregations, The Discussion Book is your go-to guide for improving any group process. 

Each of the concrete techniques and exercises is clearly described with guidance on selection and implementation as well as advice on which pitfalls to avoid. All of the techniques: 

 

  • Offer new ways to engage people and energize groups 
  • Get employees, students, colleagues, constituents, and community members to participate more fully in deliberative decision making 
  • Encourage creativity and openness to new perspectives 
  • Increase collaboration and build cohesive teams 
  • Keep groups focused on important topics and hard-to-address issues 

 

Derived from the authors' decades of experience using these exercises with schools, colleges, corporations, the military, social movements, health care organizations, prisons, unions, nonprofits, and elsewhere, The Discussion Book will help you guide discussions that matter.

The Only Cleanse: A 14-Day Natural Detox Plan to Jump-Start a Lifetime of Health
$27.98

News flash: Your body already knows how to detox; you just need to turn on the right cues to make it happen. Here's how, with a 14-day plan that will change your life forever. 

Time to detox and cleanse? Don't go with a fad diet that makes promises you can't keep (all juice, all the time - sound familiar?). Instead, turn to Samantha Heller for a program that really works. 

Cleanses, detoxes, and other purifying practices have been around for hundreds of years, from fasting to juicing and everything in between. Not all of them are tried and true, and most aren't scientifically sound. But finally, here it is: the only cleanse you'll ever need. 

The Only Cleanse is uniquely designed to fully integrate, elevate, and reestablish the body's biochemical balance. Heller uses a five-pronged approach that covers diet, stress, emotions, exercise, and sleep. She also reviews existing detox plans and explains the pros and cons, further emphasizing why her plan is the only one you need.

Carpe Diem: Seizing the Day in a Distracted World
$27.98

We've all heard the saying "seize the day". But what does it really mean - and how can we use it to jump-start our lives? In the age of distraction, carpe diem is more essential than ever, and yet many of us simply don't employ it in our lives. 

In this thought-provoking and empowering audiobook, cultural writer Roman Krznaric unpacks the history, philosophy, and modern-day applications of seizing the day and delivers a rousing call to action for anyone who wants to improve their lives - or our world. 

Carpe Diem is a far-ranging audiobook, drawing on everything from the neuropsychology of regret to the anthropology of play, from medieval carnival rites to religious conceptions of the afterlife and early Japanese cinema. Offering food for thought as well as inspiring takeaways, the book not only examines the contributions of great thinkers throughout history but also reveals insights from the lives of great seize-the-day practitioners including nightclub dancers, war photographers, bored housewives, and committed revolutionaries - offering a wide range of solutions to the daunting challenge of leading a meaningful life.

Aligned to Achieve: How to Unite Your Sales and Marketing Teams into a Single Force for Growth
$27.98

A smart, practical guide to rocket-powered business growth. 

Aligned to Achieve puts sales and marketing on the same page, creating a revenue "dream team" that will drive your organization to new heights. Smart, practical explanations, case studies, and tips guide you toward action over theory, and dozens of examples illustrate the tangible effects of these changes in action at business-to-business companies. Written by sales and marketing executives who have made alignment work, this book is directed toward practitioners and leaders seeking to crack the code of sales and marketing alignment. Contributions by industry thought leaders and B2B executives provide fresh perspective and nuanced direction, while thoughtful, strategic, and well-supported guidance throughout helps you remove the obstacles standing in the way of your organization's financial and strategic goals. 

Misalignment between sales and marketing is an age-old problem - frequently lamented, but seldom addressed. As this schism grows amidst the evolving marketplace, its effects on top and bottom line performance are being felt more than ever before. This book shows you how to bring sales and marketing together effectively once and for all, leveraging their strengths to build an unstoppable force for growth. 

 

  • Understand the cost of misalignment and the driving forces behind it 
  • Learn strategies for improving your culture, process, leadership, and technology to initiate and support alignment 
  • Identify the best places to modify your sales and marketing programs to kickstart collaboration and cooperation between your teams 
  • Discover how other companies are uniting their sales and marketing teams into a single force for growth 
  • Walk away with practical advice on how to apply the recommendations in the real world 

 

Misalignment is frustrating for everyone in sales, marketing, and leadership. It's also detrimental to your organization's performance - but the problem is not insurmountable. In fact, most of the obstacles it creates are self-inflicted, and entirely within control of leadership. Aligned to Achieve helps you identify and remove those obstacles, and build a culture of sustainable growth.

Coaching, Counseling & Mentoring, Second Edition: How to Choose & Use the Right Technique to Boost Employee Performance
$29.98

There's a big difference between continuously encouraging employees to do their jobs well (coaching), attempting to fix poor performance (counselling), and helping top performers excel (mentoring). Unfortunately, most managers don't truly understand how and when to do each. The updated and revised edition of Coaching, Counselling & Mentoring gives managers specific, practical techniques for using all three to improve the performance of all their people. Filled with helpful tools like self-assessments and real-life scenarios, this is an essential guide for managers who want to build their confidence and skill in getting the most from their people.

The Doctrine and Ritual of High Magic: A New Translation
$34.98

Filling a huge gap in our spiritual culture, here - at last - is a comprehensive and elegant translation of the 1854 French masterwork of occult philosophy. 

The Doctrine and Ritual of High Magic reignited the esoteric spiritual search in the West and led to the emergence of Madame Blavatsky, Manly P. Hall, and the New Age revolution. 

Lévi's study of magic is an absolute must for every seeker in occult, esoteric, and druidic realms, but this need has been frustrated by dated and inaccurate translations - until now. Greer, a respected occult scholar, and Mikituk, a masterful translator, collaborate to restore this landmark work to the center of the alternative spiritual canon.

The Essential Social Media Marketing Handbook: A New Roadmap for Maximizing Your Brand, Influence, and Credibility
$27.98

In today's crowded marketplace, it's harder than ever to rise above the noise and clutter. For millions of businesses, a savvy approach to social media is the secret to creating sustainable engagement with a profitable niche audience. Social media done right can build and strengthen your relationship with your customers, encourage brand loyalty, extend your influence, and expand your credibility. 

Social media changed the world - and today's social media platforms evolved to meet the world's changing needs. You've got more choices than ever before - online video, web audio, teleseminars, and more - plus new ways to attract prospects, retain customers, and reach a bigger audience. The trick is learning how to put the pieces together to create a powerful social media presence that draws in your ideal clients around the clock and around the world. 

By using the powerful strategies in The Essential Social Media Marketing Handbook, you will: 

 

  • Jump ahead of the competition 
  • Expand your visibility and influence as a leader in your industry 
  • Increase your expert credibility and create powerful new ways to collaborate 
  • Build your brand into a powerhouse 
  • Maximize your profit-making potential