Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant

In this perennial best seller, embraced by organizations and industries worldwide, globally preeminent management thinkers W. Chan Kim and Renee Mauborgne challenge everything you thought you knew about the requirements for strategic success. Recognized as one of the most iconic and impactful strategy books ever written, Blue Ocean Strategy, now updated with fresh content from the authors, argues that cutthroat competition results in nothing but a bloody red ocean of rivals fighting over a shrinking profit pool. Based on a study of 150 strategic moves (spanning more than 100 years across 30 industries), the authors argue that lasting success comes not from battling competitors but from creating "blue oceans" - untapped new market spaces ripe for growth. 

Blue Ocean Strategy presents a systematic approach to making the competition irrelevant and outlines principles and tools any organization can use to create and capture their own blue oceans. This expanded edition includes: a new preface by the authors: "Help! My Ocean Is Turning Red"; updates on all cases and examples in the book; and two new chapters and an expanded third one - "Alignment, Renewal, and Red Ocean Traps" - that address some of the most pressing questions listeners and readers have asked over the years.

Defcon 1 Direct Selling: Manual for Field Leaders

DEFCON is the US military acronym for "Defense Readiness Condition." DEFCON 1 is reserved only for imminent catastrophic events, like a nuclear war. Luckily, you don't have to fend off missile attacks in direct selling, but you will face some extremely difficult challenges and urgent crises leading your MLM team.  

It takes much more than a positive attitude and motivational words to be a successful field leader. True leadership requires you to deal with messy, complicated scenarios when there is not always a clear-cut solution. Many of these challenges are caused by factors completely out of your control - from economic, regulatory, and political setbacks, to having top leaders quit, to companies going out of business, and a host of other issues. 

It's at times like these, when it seems like your team is falling apart, that you must draw upon your resilience, persistence, and character to ride out the storm and lead your team through the chaos. This indispensable resource will enable you to: create a team culture of maximum readiness; deal with toxic leaders and effectively handle conflict resolution; use your leadership to make your team more powerful and build their self-esteem; handle corporate incompetence, poor decisions, and PR crises; and know what to do when you or a team leader leave a company.

Enterprise Artificial Intelligence Transformation

AI is everywhere. From doctor's offices to cars and even refrigerators, AI technology is quickly infiltrating our daily lives. AI has the ability to transform simple tasks into technological feats at a human level. This will change the world, plain and simple. That's why AI mastery is such a sought-after skill for tech professionals.  

Author Rashed Haq is a subject matter expert on AI, having developed AI and data science strategies, platforms, and applications for Publicis Sapient's clients for more than 10 years. He shares that expertise in the new audiobook Enterprise Artificial Intelligence Transformation.  

The first of its kind, this audiobook grants technology leaders the insight to create and scale their AI capabilities and bring their companies into the new generation of technology. As AI continues to grow into a necessary feature for many businesses, more and more leaders are interested in harnessing the technology within their own organizations. In this audiobook, leaders will learn to master AI fundamentals, grow their career opportunities, and gain confidence in machine learning. 

 

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Predicting Success: Evidence-Based Strategies to Hire the Right People and Build the Best Team

Make the right hires every time, with an analytical approach to talent

Predicting Success is a practical guide to finding the perfect member for your team. By applying the principles and tools of human analytics to the workplace, you'll avoid bad culture fits, mismatched skillsets, entitled workers, and other hiring missteps that drain the team of productivity and morale. This book provides guidance toward implementing tools like the Predictive Index, behavior analytics, hiring assessments, and other practical resources to build your best team and achieve the best outcomes. Written by a human analytics specialist who applies these principles daily, this book is the manager's guide to aligning people with business strategy to find the exact person your team is missing. 

An avalanche of research describes an evolving business landscape that will soon be populated by workers in jobs that don't fit. This is bad news for both the workers and the companies, as bad hires affect outcomes on the individual and organizational level, and can potentially hinder progress long after the situation has been rectified. Predicting Success is a guide to avoiding that by integrating analytical tools into the hiring process from the start.

Step Back: Bringing the Art of Reflection into Your Busy Life

We all wish we had more time to pause and reflect about small decisions and big goals - and everything in between. But since we live and work in a vortex of tasks, meetings, decisions, and serious responsibilities, we rarely get the chance to step back. 

In this practical guide, best-selling author and Harvard Business School Professor Joseph Badaracco argues that you don't need long periods of solitude and tranquility to reflect well. In fact, reflection can take place in the cracks and crevices of your very busy life, and these moments can help you understand your feelings, look at problems from different perspectives, focus on what really matters, and, ultimately, lead a better life.  

Building on candid interviews with more than 100 executives and professionals, as well as classic works by Marcus Aurelius, Michel de Montaigne, and Ignatius Loyola, Badaracco offers four rules for reflection that you can customize to the demands of your work and your goals for your life.  

Concise, smart, and pragmatic, Step Back is the guide you need to make reflection a positive force in your work and life.

HBR's 10 Must Reads on Boards

Serving on a board is like having a second full-time job.  

Earning a seat on a board is a rite of passage for senior leaders. Serving on a board is an opportunity to share your skills and extend your reach beyond your own organization as you help select, appoint, and review the performance of an organization's senior leadership team, determine compensation and incentive plans, approve strategic decisions, and ensure the financial well-being of the organization in both the short and long term. But in today's increasingly complex business environment, serving on a board also means working to address detailed issues such as increasing diversity on the board itself and in the organization, ensuring a risk-mitigation plan that prepares the organization for everything from hackers to sexual predators, and navigating big-picture challenges such as the unprecedented pace of change and disruption - all while managing financials and shareholder expectations.  

We've combed through hundreds of articles in the Harvard Business Review archive and selected the 10 most important ones to help you address classic challenges such as increasing diversity, ensuring a culture that reflects company values, and providing strategic oversight while also addressing emerging issues such as shareholder activism, cybersecurity, and ever-shifting regulations.

 

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The Innovation Ultimatum: How Six Strategic Technologies Will Reshape Every Business in the 2020s

Most businesses identify six key digital technologies - artificial intelligence (AI), distributed ledgers and blockchain, the internet of things (IoT), autonomous machines, virtual and augmented reality, and 5G communication - as critical to their relevance and growth over the coming 10 years. These disruptive new technologies present significant opportunity for businesses in every industry. The first businesses to understand automation and these transformative technologies will be the ones to reap the greatest rewards in the marketplace.

Author Steve Brown shares his insights to help leaders take full advantage of the next wave of digital transformation and describes compelling examples of how businesses are already embracing new technologies to optimize operations, create new value, and serve customers in new ways. Made for anyone who wants to understand how automation and new technology will fundamentally restructure business, this audiobook enables listeners to: understand the implications of technology-driven change across industrial sectors; apply important insights to their own business; gain competitive advantage by implementing new technologies; prepare for the future of work and understand the skills needed to thrive in a post-automation economy; and adopt critical digital technologies in any organization.

The Intentional Sales Manager: Harness the Power of Purposeful Leadership to Transform Your Team

Until you harness the power of your own purposeful intention as a sales leader, your people will never deliver on their full potential. The Intentional Sales Manager shows how to launch, and sustain, the all-important process of personal and organizational transformation that drives the most successful sales teams.

The Single Woman's Guide to Retirement

Winner of the Silver Living Now Book Award, Mature Living/Aging 2014 (Silver).  

If you're one of the 25 million single women over the age of 45 living in the United States today, AARP's The Single Woman's Guide to Retirement is your new best friend. Walking you through the challenges of retired or pre-retired life, from managing your finances to staying healthy in body, mind, and spirit, dealing with divorce, and even looking for love or work, the audiobook covers the issues that really matter to you. Whether you're looking for a retirement home or planning a cruise, this audiobook is packed with specific details to help take the guesswork out of retirement. Author and retirement expert Jan Cullinane has gathered real-life stories from women just like you to illustrate your options and give you fresh new ideas about how to make the most of your retirement years.

Your 168: Finding Purpose and Satisfaction in a Values-Based Life

Despite our good intentions, many of us experience a chronic imbalance between the desire to live our values and the distractions and never-ending to-do lists that can get in the way. In Your 168: Finding Purpose and Satisfaction in a Values-Based Life, listeners learn how to pursue a values-based life by identifying and committing to their values and priorities. Best-selling author Harry Kraemer uses personal stories and insights from others to help listeners discover the dissonance between what they say is most important and where they actually devote their time. This is an eye-opener for most people, uncovering the obstacles to leading a value-based life.  

In Your 168, you will learn how to make changes and build new habits that put your values first by:  

  • Using self-reflection to identify what matters most and become more aware of how you spend your time  
  • Reevaluating priorities such as career, family, health, recreation, spirituality, and making a difference  
  • Avoiding unpleasant "surprises" and "hitting the brick wall"  
  • Experiencing better balance in real time amid shifting priorities - personally and professionally

Be Brilliant

Slow down, own who you really are, and unleash your inner brilliance.  

You already have everything you need to become truly brilliant - to lead a successful, fulfilling life - even though it doesn't always feel like it. When everything external to us is moving so quickly, we feel out of control and exhausted; we worry about what we don't have or what we need more of; we seek solutions to band-aid our perceived imperfections and doubts. Crowded calendars and unending demands at home and work give us little time to look internally - though it is within each of us where the answers can be found.  

At a time when we suffer from unprecedented stress, comparison-itis and self-doubt, author Janine Garner asks us to slow down and turn our focus inward. She challenges you to take ownership of who you are and who you want to become, to rise above limitations, and unleash your brilliance within.

Capitalism at Risk, Updated and Expanded: How Business Can Lead

The spread of capitalism worldwide has made people wealthier than ever before. But capitalism's future is far from assured. Income inequality, resource depletion, mass migrations from poor to rich countries, religious fundamentalism, the misuse of social media, and cyberattacks - these are just a few of the threats to continuing prosperity that we see dominating the headlines every day.  

How can capitalism be sustained? And who should spearhead the effort? Critics turn to government. In Capitalism at Risk, Harvard Business School Professors Joseph Bower, Herman Leonard, and Lynn Paine argue that while governments must play a role, businesses should take the lead. For enterprising companies - whether large multinationals, established regional players, or small start-ups - the current threats to market capitalism present important opportunities.  

Capitalism at Risk draws on discussions with business leaders around the world to identify 12 potential disruptors of the global market system. Presenting examples of companies already making a difference, the authors explain how business must serve both as innovator and activist - developing corporate strategies that effect change at the community, national, and international levels. 

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Leadership (3rd Edition)

Written by an author team from one of Europe's leading management schools, Leadership encourages critical appraisal of the mainstream viewpoints and personal reflection on leadership experience in a way that is both clear and highly engaging.  

Divided into four parts, the audiobook brings together core themes and debates within the field and provides a wealth of diverse real-world case studies to help listeners make the transition from theory to practice. The first part of the audiobook, "Defining the Terrain", lays the foundation for subsequent chapters by exploring what we mean by leadership, how it compares to management, and why we study it. The second and third parts of the audiobook build on this, addressing core topics that have shaped leadership thinking for academics and practitioners over the last 50 years; as well as considering the cutting-edge debates within the field and tackling issues such as leadership-as-practice, strategic leadership, ethical leadership, and leading change. Finally, the fourth part, "Developing Leaders", explores traditional and state-of-the-art development techniques before encouraging the listener to consider their own leadership through identity work.

No B.S. Guide to Direct Response Social Media Marketing (2nd Edition): No B.S. Series

Simply broadcasting a message to millions by social media accomplishes little for most businesses. Dan S. Kennedy and Kim Walsh Phillips are here to tell it like it is: If you're not focusing on converting social media traffic into sales, you might as well set your money on fire.  

Kennedy and Walsh Phillips teach you the customer-getting, sales-boosting direct-response strategies you must employ with every social media campaign so you can stop accepting non-monetizable "likes" and "shares" as a return on your time. You'll learn: six direct-response principles that must be applied to social media marketing; the most powerful marketing tactic (per Google); how to get riches with niches and become a magnet to your customers; the monetizing magic of crafting effective emails; the number-one way to prevent wasted marketing dollars; five ways to grow your list for free (before spending a dime on advertising); how to turn passive content into an active conversion tool; how to create raving fans who introduce you to their networks; how to turn niches into riches, laser in on your perfect prospects, and ignore the "tire kickers"; and how to harness the biggest secret in social media - offline.  

Discover the principles behind successful marketing campaigns and start making dollars and cents out of your social media strategy.

Robot Rules: Regulating Artificial Intelligence

This audiobook explains why AI is unique, what legal and ethical problems it could cause, and how we can address them. It argues that AI is unlike any other previous technology, owing to its ability to take decisions independently and unpredictably. This gives rise to three issues: responsibility - who is liable if AI causes harm; rights - the disputed moral and pragmatic grounds for granting AI legal personality; and the ethics surrounding the decision-making of AI. The audiobook suggests that in order to address these questions we need to develop new institutions and regulations on a cross-industry and international level. Incorporating clear explanations of complex topics, Robot Rules will appeal to a multidisciplinary audience, from those with an interest in law, politics, and philosophy, to computer programming, engineering, and neuroscience.

Taxes in America: What Everyone Needs to Know, 2nd Edition

Arguments about taxation are among the most heated - no other topic is as influential to the role of government and the distribution of costs and benefits in America. But while understanding of our tax system is of vital importance, the complexity can create confusion. Two of America's leading authorities on taxes, Leonard E. Burman and Joel Slemrod, bring clarity in this concise explanation of how our tax system works, how it affects people and businesses, and how it might be improved. The book explores what makes a tax system fair, simple, and efficient, why our system falls short, and whether the new tax law promises much, if any, improvement. Organized in a clear, question-and-answer format, the book describes the intricacies of the modern tax system in an easy-to-grasp manner. It has been revised and updated to both explain the Tax Cuts and Jobs Act (TCJA) in 2017, the most comprehensive reform of its income tax system since 1986, and to examine its likely effects on individuals, businesses, and society.  

Among the questions discussed are: How much more tax could the IRS collect with better enforcement? How do tax burdens vary around the world? Why do corporations pay so little tax, even though they earn trillions of dollars every year? What kind of tax system is most conducive to economic growth? And, can taxes be fair?

The Power of Virtual Distance: A Guide to Productivity and Happiness in the Age of Remote Work

Virtual Distance - the measurable disconnect that arises when we rely on digitally mediated communication - applies to all of us. In the second edition of The Power of Virtual Distance, Karen Sobel Lojeski and Richard R. Reilly showcase 15 years of data to describe their powerful framework for predicting everything from trust, employee engagement, and job satisfaction to bottom-line results.  

Technology is at the very core of everything we do, and it enables us to be more connected than ever before. But even though technology can collapse the physical distance between us, it can also spark an explosion of psychological and emotional distance. Every business leader needs to understand how these phenomena affect employees' health and well-being - and, ultimately, business performance.  

The Power of Virtual Distance, Second Edition represents a major new update to the authors' original text on the concept of Virtual Distance. What was, at that time, a groundbreaking new theory, proved to be a prescient expression of what has become the mainstream understanding: the more connected we become, the more isolated we begin to feel. In this second edition, the authors present new data, case studies, and the exponentially growing body of evidence underscoring the business case and human necessity for accounting for Virtual Distance.

Get It Done Now!: Own Your Time, Take Back Your Life

There is a quote attributed to that most famous of individuals, Anonymous: "Starve your distraction, and feed your focus." This is the perfect idea with which to open this great new work from Brian Tracy.   

We live in the most technologically advanced period of history, and in the most technologically advanced country. With the advent of mobile phones, killer apps, broadband internet speeds that stagger the imagination, and nearly any bit of information or products/solutions only one click away, how can it be that remaining optimally productive is such a challenge for so many?   

In a word: distraction. Many of us spend precious time focusing on the incessant and numerous emails, texts, notifications, ads, etc. that seem important...even urgent...to our success and happiness but in reality only complicate our lives and take us even further from our goals. Brian addresses this challenge of distraction in its many forms and shows you how to "feed your focus" on a daily basis. Learn: productivity promises and pitfalls in our modern age; the psychology of productivity; the best productivity methods ever conceived; how to end procrastination once and for all; and productivity and relationships: where it applies and where it doesn't.

Career Pathways: From School to Retirement

Career Pathways: From School to Retirement brings together leading workforce researchers and practitioners to provide new perspectives on school-to-work and workplace career pathways. This groundbreaking book explains the transformations that have taken place in the workplace over the past several decades and how those transformations have combined to produce a dramatically different career landscape. 

It highlights the important role of career pathways as a framework for workforce and economic development within this quickly evolving career landscape. Bringing together top figures in the field, this volume addresses a wide variety of critically important career pathway topics such as the role of apprenticeships in career pathways, the gig economy and emerging career pathways, career crafting, the role of data analytics in providing career and workforce insights, and career pathways for late career workers. 

It includes case study chapters that provide important practical insight into the development and use of career pathways in both educational and workplace settings, demonstrating how career pathways can help individuals and organizations succeed in today's workplace and in the workplace of the future.

The Adaptation Advantage: Let Go, Learn Fast, and Thrive in the Future of Work

We stand at an inflection point where technology can be leveraged to unleash human potential, or it can pit humans against machines. Heather McGowan and Chris Shipley have dedicated the last five years to understanding how technical, business, and cultural shifts have brought us to this place in order to construct this comprehensive and approachable guide to the future of work.

Blending insights from interviews with hundreds of executives with insights on professional and cultural identity, The Adaptation Advantage explains the profound changes the world of work has undergone and posits the solution: create new systems that detach identity from work and connect it to purpose. This purpose, the authors suggest, will motivate learning, engagement, empowerment, and lead to new forms of identity throughout the workforce. Only then can we embrace a new approach to work that places learning and adaptability at its center.

With an insightful foreword by New York Times columnist and best-selling author Thomas L. Friedman, The Adaptation Advantage: Let Go, Learn Fast, and Thrive in the Future of Work is an important resource for all leaders looking to help people develop the resilient, adaptive identities necessary to flourish in the rapidly changing workplace.

 

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The Startup Owner's Manual: The Step-by-Step Guide for Building a Great Company

More than 100,000 entrepreneurs rely on this book for detailed, step-by-step instructions on building successful, scalable, profitable startups. The National Science Foundation pays hundreds of startup teams each year to follow the process outlined in the book, and it's taught at Stanford, Berkeley, Columbia and more than 100 other leading universities worldwide. Why?  

The Startup Owner's Manual guides you, step-by-step, as you put the Customer Development process to work. This method was created by renowned Silicon Valley startup expert Steve Blank, cocreator with Eric Ries of the "Lean Startup" movement and tested and refined by him for more than a decade. This guide will help you:  

 

  • Avoid the nine deadly sins that destroy startups' chances for success  
  • Use the Customer Development method to bring your business idea to life  
  • Incorporate the Business Model Canvas as the organizing principle for startup hypotheses  
  • Identify your customers and determine how to "get, keep, and grow" customers' profitably  
  • Compute how you'll drive your startup to repeatable, scalable profits.

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Investment Banking (3rd Edition): Valuation, LBOs, M&A, and IPOs

In the constantly evolving world of finance, a solid technical foundation is an essential tool for success. Until the welcomed arrival of authors Josh Rosenbaum and Josh Pearl, no one had taken the time to properly codify the lifeblood of the corporate financier's work - namely, valuation, through all of the essential lenses of an investment banker. With the release of Investment Banking, Third Edition: Valuation, Leveraged Buyouts, and Mergers & Acquisitions, Rosenbaum and Pearl once again have created the definitive guide that they wish had existed when they were trying to break into Wall Street. It includes both the technical valuation fundamentals as well as practical judgment skills and perspective to help guide the science. This audiobook focuses on the primary valuation methodologies currently used on Wall Street: comparable companies analysis, precedent transactions analysis, discounted cash flow analysis, and leveraged buyout analysis. With the new fully revised edition, they have added the most comprehensive, rigorous set of intuition-building and problem-solving ancillaries anywhere, all of which promise to become essential, knowledge enhancing tools for professionals, professors, and students.

Knock Out Networking for Financial Advisors and Other Sales Producers: More Prospects, More Referrals, More Business Audible Audiobook

Almost 90 percent of financial advisors fail at being financial advisors. Why? Because advisors, brokers, reps, and agents need to see more people to make more sales appointments. And nobody in their firm, agency, branch, or shop trains them how! As a financial advisor (or other type of sales producer) how can you attract more prospects to your pipeline?  

Knockout Networking for Financial Advisors and Other Sales Producers will be your guide. Author Michael Goldberg is a networking specialist, speaker, trainer, author (and boxer!) focused on helping financial advisors, brokers, agents, reps, wholesalers, and other sales producers grow their business or practice through networking.  

This audiobook covers everything you need to know about going to the right places, saying the right things, and meeting the right people - absolutely mandatory for a financial advisor or sales producer that's serious about making more and better connections! In this must-listen audiobook, you will learn how to: confidently meet and greet new people in business settings; further define target market to establish more and better connections; deliver a knockout elevator speech (not a script!); generate more prospects and referrals from your current client base; and establish important relationships, generating more business opportunities.

Mental Health and Wellbeing in the Workplace: A Practical Guide for Employers and Employees

The Department of Health advises that one in four people will experience a mental health issue at some point in their lives. Although a number of recent developments and initiatives have raised the profile of this crucial issue, employers are experiencing challenges in promoting the mental health and wellbeing of their employees. 

Mental Health and Wellbeing in the Workplace contains expert guidance for improving mental health and supporting those experiencing mental ill health. This comprehensive book addresses the range of issues surrounding mental health and wellbeing in work environments - providing all involved with informative and practical assistance. 

Authors Gill Hasson and Donna Butler examine changing workplace environment for improved wellbeing, shifting employer and employee attitudes on mental health, possible solutions to current and future challenges, and more. Detailed, real-world case studies illustrate a variety of associated concerns from both employer and employee perspectives. 

This important guide explains mental health's impact on businesses and employees; discusses why and how to promote mental health in the workplace and the importance of having an effective "wellbeing strategy"; provides guidance on managing staff experiencing mental ill health; addresses dealing with employee stress and anxiety; and more.

The Power of And: Responsible Business Without Trade-Offs

The idea that business is only about the money doesn't hold true in the 21st century, when companies around the world are giving up traditional distinctions in order to succeed. Yet our expectations for businesses remain under the sway of an outdated worldview that emphasizes profits for shareholders above all else.  

The Power of And offers a new narrative about the nature of business, revealing the focus on responsibility and ethics that unites today's most influential ideas and companies. R. Edward Freeman, Kirsten E. Martin, and Bidhan L. Parmar detail an emerging business model built on five key concepts: prioritizing purpose as well as profits; creating value for stakeholders as well as shareholders; seeing business as embedded in society as well as markets; recognizing people's full humanity as well as their economic interests; and integrating business and ethics into a more holistic model. Drawing on examples across companies, industries, and countries, they show that these values support persevering in hard times and prospering over the long term. The Power of And presents a conceptual revolution about what it means for business to be responsible, providing a new story for us to tell in order to help all kinds of companies thrive.